Dennis and Tammy Mettler place finishing touches on the storefront window of their Main Street business, Mettler’s Locker earlier this month. 

Since the True Dakotan was founded in 1975, local businesses have placed Christmas greetings to express appreciation to their valued customers. 

Much has changed when it comes to the local business landscape over the course of more than 40 years, but the tradition of published greetings at Christmastime continues.  

Just as important as decorating their storefronts and offering holiday specials, the Christmas greetings in this week’s print and e-issue help businesses communicate and thank their most important assets, you, their customers.   

We hope you take the time to read each one in this issue, as more than 50 area businesses say, “Merry Christmas.”